Monday, December 30, 2013

Sunday, December 29, 2013

Social Media Is Growing - And You Should Be Growing With It!

Social media plays a big part in internet marketing today. Whether you own a blog, an ecommerce site, affiliate site etc., social media plays a big role in your business. Or at least it should. 3 years ago social media was just another way of saying ‘facebook’, but since then the social media scene has exploded with options and possibilities for websites to reach out to its target groups. The most significant social media today platforms are Google+ and Facebook with Twitter a close third, but also Instagram, Pinterest and Tumblr now have a big audience. What social media platform a website should focus on of course depends on what business it runs, but there is no doubt that a general focus needs to be put on social media.

The confusing part in all the social media hype is where it is most beneficial and hence where the biggest emphasis should be put when engaging in social media. Is it for SEO purposes mainly, or is it to create traffic and relationships for your website? The answer is that there is no right answer. It first and foremost depends on what kind of marketing strategy you run with your website. However, it is not yet entirely clear to the business how much social media affects the SERP. Lots of testing is showing that Google+ engagement and in particular ‘+1’s have the biggest effect from a SEO perspective, but most experts agree that to post and create social media content entirely for the purpose of SEO would be a big mistake.

The reason that it would be a mistake is not the uncertainty of the extent to how much social media engagement affects SEO. Everyone agrees that it certainly doesn’t hurt doing it unless black hat tactics are being used. No, the real reason that it would be a mistake is that by focusing solely on SEO, the website miss out on all the networking potential there is in social media. This is where people are, and by being where others in the same niche as you are, you can get the traffic to your website more easily than through the SERP.

In the long run it is all connected. The more followers/like/retweets you get, the more authority your website will get, and the bigger is the likelihood that your ranking will be better. The SEO part of social media might take a while, but building relationships will benefit your website almost immediately driving traffic to your website.

Thursday, December 19, 2013

Why CRO Beats Everything!

It is almost impossible these days to speak about ‘internet marketing’ without also in some way mentioning SEO. Search Engine Optimization (a.k.a. SEO) has become one of the most vital tools in internet marketing, used to bring more traffic to a website as a result of a higher ranking on search engines, in particular Google. Despite having written a great deal about the importance of good SEO’ing, this blog has also several times pointed out that SEO alone doesn’t create success in internet marketing, but that content plays an important role too. A term, however, which is not spoken about as much as it deserves to be, trumps both SEO and content.

CRO (Conversion Rate Optimization) is, simply put, the practice of increasing the amount of online sales and leads on a website, without increasing the amount of web visitors. That is, taking the traffic you get to your website and turning it into something which converts. That could be sign ups, purchases made, downloads etc. So why is this more important than SEO?

Taking an example from the “real” world can help to explain. A company buys a bunch of highway billboard ads, but the letters on the billboard are too small to read. While the billboard gets lots of traffic (literally), it doesn’t convert as the people driving by can’t even read what the text says! The SEO in this case is fine, but when the user experience doesn’t match the efforts of the SEO, the users will just drive by, and the company, or in the internet marketing world the website, won’t profit from the high amount of traffic.

So before you hire an expert in SEO to get the most visitors as possible to your website, make sure that the website is ready for all that traffic by optimizing elements such as color, text size, graphics placement, page layout, price, order process, etc. Luckily there is also ways to combine CRO and SEO which are presented well in this blog by Chris Goward: (http://www.widerfunnel.com/conversion-rate-optimization/how-to-combine-conversion-optimization-with-seo), so you will not be overwhelmed by the many different terms to keep track of.


Take advantage of the best binary options affiliate offers and earn $300 CPA starting by joining VIP Affiliates

Tuesday, December 17, 2013

Getting the edge by Retargeting

In a competitive market as Internet Marketing has developed into over the years, it has become exceedingly important to have an edge over one's competitors. One of the ways to gain that edge is by retargeting. First of all, to those unfamiliar with the concept, retargeting is to target users that previously have been visiting your site, whether that being a specific part of your site or just the site in general, by having adverts pop up on other websites they visit. This way, you only target consumers who are more likely to be interested in the product you are selling.

Sounds simple, right? Well, it is assuming that it is done properly. Research has shown that more than 50% of consumers notice retargeting ads, and this is likely to affect their decision of whether or not to purchase the product. This statistic shows us how important these ads are, and when executed well they can be the most valuable tool for success. Retargeting itself isn’t a guarantee for success though. It demands unique banner ads, custom landing pages and ongoing optimization in order to have the optimal effect on the potential costumers.

The banners themselves shouldn’t be too official, but instead have a personal touch over them, preferably with some humor added to them. Making them unique makes the ad have a bigger chance of catching the person’s eye thereby causing to have a memory of them visiting your site in the first place. Another way of catching the eye of the consumer is by offering them a promotion or some kind of bonus. Remember, we are talking about people who have already visited your website, so the vast majority of them have an interest in your product, and an added benefit could be the exact thing to turn an interested customer into a buying customer.

While retargeting can be a successful tool, it is important to remember the saying ‘everything in moderation’. You don’t want to have your ad being in the face of your potential customers every time they visit a website. Being too pushy can scare people away. It’s all about finding the right balance, which is why in order for retargeting to succeed you need patience and lots of trial and error.

That being said, when you do find the right balance, retargeting can be the factor which brings you in front of your competitors and win over a lot of customers which would have been lost otherwise.

Sunday, December 15, 2013

Internet Marketing Conundrums - Which is better; unique visitors or page views?

The question to many - if not all - internet marketers is to ask themselves is which number is more important; Unique visitors or Page views? To try answering this questions we first have to fully understand the two terms.

A unique visitor is an individual user who has been to your website. No matter how many times the same user visits your site from his device or the same browser, the person will only be counted once. If the user chooses to visit your site from a different device or/and a different browser it will be counted as a new visitor.

Page views on the other hand, is the total amount of time your page has been visited. If the same user visits your site 100 times in one day, the page view count will increase by 100.

I will set up two scenarios to demonstrate what to look for when viewing the unique visitors number and the page number.

VIP Affiliates, Unique visitors vs. page visitorsLet’s say that a website has a low unique visitors number but a relatively high page view number (the page view number can never be lower than the unique visitor number), meaning the difference between the two numbers is big. The difference shows us that the site has a small new audience, but of from that group of users many of them return. This indicates that while the site does not reach a big new audience, the users visiting the site are pleased with the content and come back for more. A benefit of this is that Google Algorithms read this website as a valuable source of information

On the other spectrum we have a scenario where a site has a high amount of unique visitor and an equally high amount of page views, meaning the difference between the two numbers is small. The small difference together with the high amount of page views shows that the site has a big audience, but most of the users visiting the website do not return, indicating that the site might have a good SEO strategy, but the users visiting the site do not particularly like the content. This is good statistic for internet marketers who's strategy is to market with landing pages or review websites.

Which of these two scenarios is preferable depends on what kind of website we talk about. For a blog having dedicated readers is very valuable, while an affiliate getting money on a CPM basis from advertising will prefer having a lot of visitors even if it means they won’t return.

For a good search engine rankings both unique visitors and page views are taken into consideration. Additionally, length of visit also plays a role in determining the ranking. So even if unique visitors are not important on it’s own merit, everyone wants a high SERP ranking, so focusing solely on SEO is just not enough. There needs to be some good content to back it up.

With all this being said, unique visitors and page views are of secondary importance compared to conversions and sales. That’s what matter in the end of the day! Unique visitors and page views however are unarguably a good hint on how a website can improve, and using the numbers for exactly that purpose will undoubtedly improve both conversion rates and sales while moving up in the rankings.

Tuesday, December 10, 2013

Alexa ranking - What it is and why it matters

Most people in the internet marketing business and in particularly with websites writing blogs know about the concept of Alexa ranking, but what exactly is this magical number that seems to be so important to websites and just how important is a good Alexa rank really?

VIPaffiliates blogAlexa ranking ranks very differently than search engine rankings like Google. The main difference is the fact that Alexa only calculates the traffic of visitors who have installed the Alexa toolbar when calculating their ranking, so if your site has a niche where most visitors do not have the Alexa toolbar installed it can be tricky to get your Alexa ranking improved. This partly undermines the importance of Alexa ranking as it is mostly other websites and businesses who have the toolbar installed, while most ordinary people who do not own a website or deal with internet marketing don’t have an Alexa toolbar installed on the browser. Nevertheless, Alexa ranking is an important tool to determine how much traffic a website is getting, and especially important when comparing the rank to the ranking of other websites working on the same niche.

A good Alexa ranking is considered to be if a website is in the top 100,000, but a ranking in the top 200,000 isn’t considered bad either since this means that your website is in the top 1% of the websites in the world. Being in that range generally means that the website will attract more advertisers and prominent websites wanting to work with you.

VIPaffiliates blog
The big challenge websites are faced with is how to improve this Alexa ranking. One of the ways is the same way that a website improves its search engine ranking; by doing good SEO. This gets your website higher up on google which sends more traffic to the website. A more direct way to improve your Alexa ranking however is by constantly updating it and making it a lively non-static site, like this blog is doing for VIPaffiliates. Alexa recognizes this and rewards active sites with better rankings. Lastly, promote yourself on social media. Write, blog, advertise on Twitter, Facebook and Google+ so people will be aware of your website and create lots of traffic.

Follow these 3 advises and your Alexa rank will improve in no time hopefully attracting lots of advertisers and even more users.

Thursday, December 5, 2013

Avoid Keyword Stuffing!

One of the main focuses of all internet marketers these days is to find a way to avoid getting banned or penalized in the ranks by Google. That, and of course improving their google ranking by doing white-hat SEO.

A tactic which used to be practised a lot more before google did it’s penguin and panda algorithm updates is keyword stuffing.

Basically keyword stuffing is when a website overuses one or many specific keywords in different places on their website to improve search engine rankings. There are many ways of doing this. Some of the ways to do keyword stuffing can be in a sentence where the keyword(s) are repeated unnaturally; either in the anchor text, adding the keyword where it isn’t relevant or bolding keywords. All these tactics used to have a great affect on the websites’ ranking. It still does actually, but not for long thanks to the much improved (objectively speaking) Google algorithms.

Internet marketers reading this have a reason to be nervous if they are guilty in keyword stuffing. But at what stage is using keywords defined as keyword stuffing. A good estimate to when it is called keyword stuffing is, according to many, when a keyword is used more than 1% on the website. This is an estimate though. The main advice for people worrying about being penalized for keyword stuffing is to keep the content of one's site natural and relevant. Write for the sake of the users and not for the sake of a better ranking. Obviously, ranking matters to every internet marketer, but there are other, more white-hat, tactics which are more safe and effective.

So as long as you don’t think about keyword stuffing, chances are that google won’t penalize you and as an added bonus your content will be a pleasant read for your users.

Monday, November 25, 2013

Why you need VIP Affiliates

So, the big question. Why should you as an affiliate work with VIP Affiliates?

Actually, you don't. You don't NEED VIP Affiliates, but I'm confident that after you start working with VIP Affiliates you won't want to go back. And here is why.

VIP Affiliates' only goal as an affiliate network is to see you succeed. Simple as that. By our partners succeeding, VIP Affiliates will succeed too as a result, which will give VIP Affiliates more recources to help you even further. The optimal relationship between two companies is a relationship which is based on each others' success. And that is exactly how it works with VIP Affiliates: The success of VIP Affiliates is based on the success of our affiliate partners!

Now the obvious question any critical reader would ask is what prevents an affiliate in succeeding by himself without the partnership with VIP Affiliates. Because VIP Affiliates is working with many individual affiliates they have a unique relationship with the advertiseres. This leverage lets VIP Affiliates provide its publishers the best paying offers with best advertisers in our vertical. Our advertising partners are the most trusted and reliable binary options brokers , and VIP Affiliates guarentees that these brokers will contact all leads generated by all our affiliate publishers. These helps ensure that our publishers receive the best  conversion rates possible. Furthermore, working with just one advertising affiliate network simplifies many tasks for the publisher; by joining you will save time (not having to chase down 10 different payments) and you'll be entered into the VIP Affiliates Rewards program (that gives you great gifts and prizes for promoting multiple offers through VIP).

VIP Affiliates are there 24/7 for its partners. No one will be left behind, because as the name is hinting to, anyone working with VIP Affiliates will be treated as a VIP. No matter the size or the conversion rate of the affiliate, VIP Affiliates will make sure that everyone gets the attention they need. Basically, it's a win-win situation. And lets face it, we all want to be winners!

Wednesday, November 20, 2013

Affiliate Marketing 101 : Effective SEO Techniques / Is SEO relevant going into 2014

Be There For Your Visitors and Google Will be There For You 


Being an SEO in todays world is very different than it used to be. One thing that hasn’t changed though is how SEO relates to the people who actually visit our websites. For SEO’s what matters more than anything else is how Google sees us and rate us, and this is where the change over the last few years has occured.

This change has happened gradually, but the most drastic changes have been during the last 3-4 years. Going back to the creation of Google in the late 90’es, creating a website with the focus purely on the user’s experience would make your site incomprehensible for Google. For Google’s first 10 years not much changed in this department. But the last 3 years has seen some important changes which means that Google’s rating of a website doesn’t entirely focuses on keyword usage, tagging, link building and many other thing which have no value for the visitors. Luckily, Google realized that making algorithm which favors sites which are made for visitors reflects better on themselves, as more people in return will look more positively towards Google.

In this article I will look at some of the white-hat SEO strategies from 3 years ago, and compare those strategies to how they should be approached today.


On-page keyword usage turn into content strategy 

Before when you wanted to high for a keyword, the best strategy was using it in the <title>, the <h1> and maybe even an <h2>, and a few time in the actual text.


Now a days Google has a much better understanding of synonyms. This means that you can use a keyword once and show that it’s very much relevant with other comparable terms. A good recommendation would be using keyword groups and use keywords that have roughly the same meaning. In this way you’ll be relevant to all of them since many if not all of them will be recognized by Google as synonym for all the other keywords.

Additionally it would be a good strategy to use keywords which current and potential customers use. Ask them to fill out a survey and use their descriptions, emotions and needs to create keywords you can build into your website content in a way that relates to them.

On-page structure/tagging is now improved design 

Back in 2010 important parts of a website had to be marked up with HTML tags like <h#>, <em> and <strong>. Google would read this as relevant and important text.

Google in 2013 is now able to recognize where text will show up on a page, and how noticeable it will be to the page visitors. It’s no longer enough to just tag text to influence the search engine, readability and visibility now has to actually be integrated into the web page design. Design in particular is something Google has become much more aware of by slowly understanding how people interpret design, rewarding sites with good design and punishing sites which are covered with ads.

Link building became online public relations 

Despite being better at devaluing links from a useless website in 2010 Google would still rank your website well if you had a good network, and there was absolutely no penalizing involved yet.

Today Google algorithm updates like Penguin made several sites go down while other websites are still trying to recover. It is no longer possible to buy links though the vast majority of bloggers know the value of a link and want to be paid for it.
The “secret” to this issue is to make sure that your relationships with bloggers and other websites are two
sided where they rely on you as much (if not more!) than you rely on them. Make yourself valuable to them by being a source of knowledge and relevant to their readers.


Anchor text manipulation is now branding 

At the start of the decade the best way to get a high ranking for a keyword was to acquire a link with that keyword in the anchor text.

Now Google sees the need for linking to your brand name instead of having links focused on specific keywords. By linking to recognizable brands, people are more likely to click on the link as they feel more comfortable with brands. Google also figured that having a websites full of unbranded links probably meant that the links were paid for which lead to penalties.

What’s next? 

The question everyone's asking now is if all this means that there’s no future in SEO. Well, no, not exactly. Even though we see in the above examples that Google has become much smarter when it comes to ranking, there’s still ways around it. What there’s no doubt about is that much more than in the past SEO alone can’t make your business into a success. Building an attractive and intuitive website that is relevant and content rich will reward you the best returns. Well run SEO is a part of successful online marketing, but it takes much more to succeed in the long run.

Getting started in Affiliate Marketing 101 - Start-up fears

Affiliate marketing can seem intimidating and frightening for beginners. Where and how does one start off and are newbies able to actually make a profit with affiliate marketing, or is it just too hard to accomplish?

Well, it’s been proven in the past that it is in fact possible. Even the most successful affiliates had to start from the bottom as a beginner (yes, even VIP Affiliates!). Their impressive email list and contacts which earns them affiliate commissions didn’t just appear out of nowhere.


The basic component in being successful in
affiliate marketing is to take the time to learn how internet marketing works. It’s all about learning how to drive traffic, build a big email list, and stay consistent with your activities for the coming months or years.

Most important of all: don’t be discouraged by early struggles or the hard work it takes to succeed. All beginnings are tough, but it can and DOES work for those who have the right attitude and an understanding that it might take time to see good results and big earnings.

But all this learning only gets you so far. At a certain stage the learning must stop and the actual marketing begin. One of the affiliate marketing for beginners error is that people spend all their time learning and never actually get to the stage of “marketing”. This is where the money is made. By doing marketing and driving traffic to a sales page. It is much more effective to take action on marketing strategies and by starting advertising than to delay it until you have a perfect understanding of the theoretical side of it.

The people who are successful in the trade of internet marketing are the ones who have a big contact list with hundreds of emails. By sending out one email these people can drive a tremendous amount of clicks to an affiliate sales page.


Therefore, a valuable affiliate marketing tip for beginners is to start building on that email list of yours by create contacts.


With a big email list you are sure to be making a more steady and calculated income based on the number of unique clicks you are able to deliver in one day. With these tips to start of with, you are bound to be successful as a beginner in the field of internet marketing, and will be able to see your business make a substantial profit in the long run.

For more beginners tips and guidance we recommend visiting wealthyaffiliates.com who are able to provide you with the best training, support and coaching.

Tuesday, June 25, 2013

Sunday, May 26, 2013

Limited offer till the end of May!

For the last week of May VIP Affiliates is offering double reward points for all it members.

To help you get the most out of working with VIP Affiliates, we are offering a limited-time promotion for double reward points for the rest of May!!!

This means that you will get twice as many points as you would regularly receive for every new customer that you refer through VIP Affiliates for the rest of May!

CLICK HERE to learn more about the VIP Affiliates' reward program. Need some tips in getting started with e-mail marketing? Check out the rest of our blog to learn some valuable information about VIP Affiliates and working in our vertical.


Wordpress sucks! Make a great looking website for free and host cheaper than GoDaddy

One of the best conversion tools you can have is a great looking website. Nothing conveys consumer confidence more than a professional and clean website. We recently came across this great service called Wix. Wix is website host that provides simple creation of HTML 5 websites. There are hundreds of templates to use and the website editor tools are simple and easy. The Wix website app marketplace offers even more ease to website development with great tools for building a well rounded website with many features. Subscribers to Wix's Unlimited service package get a free domain and $125 in free vouchers for advertising with Facebook and Google Adwords. For less than a the price of webhosting with  GoDaddy, you get a free website, domain, 24/7 customer service and much more.

We really recommend if you starting in affiliate marketing to  Click Here  to check out Wix and see how amazing it is for yourself.

Wix is an excellent service provider. The wide variety of features available blow the competition away. For free you can design a sleek and stylish website in just hours. There are many website templates available for free that give even the most newbie of affiliates a frame work for success. Each website template lets you design and improve several pages easily. The tools available really jump start your website to something functional in seconds.



The app marketplace with a Wix website offers many apps that will let you add important features to your website. Some of the more popular apps are Shopify and SEO tools, but there are others that will make a website for affiliate marketing great quickly.


For people interested in website hosting the Unlimited account with Wix is amazingly cheap. For the less than the cost of webhosting with GoDaddy, Wix premium subscribers get the Wix web-designer, 24 hour support, a free domain and $150 of free advertising vouchers. There is no other program available that will provide you these services for such a low cost. For those who need additional assistance in creating your website, Wix also offers full website design services by professional designers.


If you new to affiliate marketing or want to design a fantastic look website check out Wix here.


Monday, May 20, 2013

Banc de Swiss Broker Review

Banc de Swiss is well known among German affiliates.Often considered the best binary options brand to convert German speaking traffic, Banc de Swiss is a great choice for affiliates working in European markets. One of the few Binary Options brands based in Europe. Banc de Swiss uses the standard SpotOption platform that has been the industry standard for binary options trading. In my experience Banc de Swiss  offers responsive customer support and they are highly successful in their specific markets.
If you are working with German traffic it is no brainier to work with Banc de Swiss.

Banc de Swiss is based in Frankfuert, Germany and there is not a better choice when looking for a broker to send German speaking traffic too. This broker may work best with German speaking traders but they have excellent support for both English and Italian. Due to their focus on specific market Banc de Swiss has succeded in their niche.

SpotOption has provided their highly successful platfom for Banc de Swiss. The simplisity of the trading with SpotOption technology has lead to their rapid success and it is not different with Banc de Swiss. Enjoy their fast and easy to use website. The color scheme that Banc de Swiss has chosen really catches the eye and remind the customers they are working with a European company. Banc de Swiss might not offer anything different that other SpotOption brands but with their website show the technology working at its peak performance.


Banc de Swiss customer support is very good and their ability to connect to German traders is on par to none. Banc de Swiss has decided to take the low road when it comes to diversfing in todays markets. Instead of spreading to every market they can and limiting the resources, instead Banc de Swiss focuses on just few markets and works to excel in them. Due to this factor if your web traffic is speaks German Banc de Swiss is your best choice to work with.

Banc de Swiss has not taken the same route as large binary options brands but this has allowed them to perform better than anybody else in where they have decided to focus their energy. Their focus on the German market has lead to great success. Their use of SpotOption technology is not groundbreaking but with their webhosting it works flawlessly. Banc de Swiss also offers good customer support and works best in their market of choice. There are few binary option brokers that focus one one market so strongly, working with Banc de Swiss makes me wish more did as they are better than anyone else in what they do.







To start sending traffic to Banc de Swiss click here

Wednesday, May 15, 2013

Outsourcing for Affiliation 101

Where To Outsource: 


Some great resources for outsourcing are the following websites: Elance.com, Scriptlance.com, VWorker.com, Freelancer.com, Guru.com, and oDesk.com fiverr.com . 
Each has their pros and cons depending on the task you need accomplished. 

oDesk is great because of their time tracking features that will record the screens of those you outsource too. 

Elance is an amazing source of exceptional contractors and providers who cover a wide range of experience and costs. 

Fiverr is one of the best tools for newbie affiliates. Each job will usually not cost more than $5 (unless you want a more advanced project) and most contractors are skilled in affiliate marketing tasks and provide a wide range of portfolios of completed works. If you need a task done on the cheap with okay results 

Fiverr is your best choice. Just keep in mind you will often get what you paid for. 

What To Outsource:


Below are some great options for outsources that can be done for less than $5 a hour. While the result might vary( based on how complicated the task) these affordable options will help you get started in affiliation in no time. 
• Having mock-ups for a website designed 
• Simple Link-building for SEO 
• Designing customer banner ads 
• Commissioning high quality articles to be written with SEO rich text 
• Creating a custom WordPress plugin 
• Development of a WordPress site 
• Development of a custom landing page 
• Finding/creating 100s of images for split-testing in Facebook advertising 
• On-page SEO 
• Flash animation 

You can even hire people to teach you how to accomplish these tasks. Most of these jobs are relatively simple and with a minimal amount of study and explanations you too can learn how to do them. Tools Skype – Real time communication via chat that will save everything you say back farther than six months. Also important for easy and cheap communication with both video and voice. Jing – A free screen capture surface that will a;low you to create simple videos for many different projects and communicate with whom your outsourcing to 

A Few Tips: 


Before you get started, here are a few outsourcing tips based working with oDesk 

• Be direct in the amount you are willing to pay (usually I set it to $3/hour, and often mention an even lower limit in the written description) – otherwise you’ll get people bidding too high which will raise the “average bid” and may encourage additional high bids. If you do get a bid that is too high, reject that contractor quickly so they no longer appear on the list for other contractors to see. 

• Look for contractors located in countries like India, Bangladesh or the Philippines. They are often the best contractors and at the best prices. You can not necessarily search for these regions specifically but you can target East Asia 

• Do not hesitate to invite people to apply for your job. You will be able to generate a greater amount of interest in your project and increase the likely hood of finding the right person for the job. • Before you hire someone for a larger job do not be afraid to hire a few people for small jobs to find if they will be up for a bigger test. There is not a better way to find a good contractor that is right for you than working with the previously. Hiring many contractors has the additional benefit of providing positive reviews for your account profile! 

• When a job is complete be sure to provide a positive review of their work. People will appreciate this and provide you with a good review as well which will draw better and more contractors your future jobs. 


8 Important Rules to Follow in Outsourcing: 


1. Clearly define the project and schedule 

The most important set of outsourcing web-development and affiliations projects is to set up clear goals and plans for the project. Explain clearly and documenting your requirements for the project at the beginning will save you an exceptional amount of time. Be very specific about what you want the end result to be and what you are willing to pay for this task to be accomplished. The only way you will receive a product that you are happy with is to explain as directly as possible what you want and be clear when something that you do not like is provided. Also, have realistic expectations for when your project will be finished. This can be effected by how much you are paying for the services and the sources that the work is coming from It’s important to have clear and direct lines of communication about goals and expectations. For your outsourcing to be successful, clearly communicate exactly what you need and provide your vendor or employees with a description of their roles. Be as detailed and specific as possible when expressing what goals are to be meet and what the final product should look like. You should provide feedback to your provider directly. However be sure to focus on the positive as well as the negative, they’ll appreciate the direction and be more cooperative. 

 2. Treat contractors like would be employees 

When picking someone to create a project for you it is vital that you do not hesitate to ask questions of your potential hire. Do not be afraid to ask questions, this is how you know that potential service provider will be up to accomplishing the task they way you want and in the agreed about of time. Ask for examples of their previous work or references. 

3. More expensive does not mean better, but cheapest is not always the best 

Service providers come from all over the world and have different work rates based upon experience and location. A graphic designer in India or the Philippians will be much cheaper to hire than someone in the United States or Western Europe. Experienced people who have outsourced many projects and evaluated many proposals will almost always discard the highest-priced and lowest-priced bid. It is important to judge your service request appropriately to establish who will be able to accomplish the task set at the right price. Do you really need a college graduate with 5 years of experience to develop a simple HTML email or landing page? Most likely not. 44

Pick the person that is right for the job; several less expensive works can cost less than one expensive one and will grow your profile of tools but the opposite can also be true. You get what you pay for. While the most expensive option might be tempting, the pay a worker requires is often a reflection of education, experience, and work quality. 

You don’t have to break the bank don’t skimp too much either – you will regret it. 

4. Review portfolios and samples 

Examine the vendor’s previous work (their “portfolio”) and make sure that their previous work meets your expectations for quality and style. If you’ve evaluated a vendor’s portfolio, references and previous experience and are still unsure of their capabilities, consider asking them to do a quick mock-up or provide a basic outline of a work plan. A service provider who really wants to win your business might be able to give you a rough concept so you can better understand their approach to solving your problem. But never cross the line between asking for a mock-up and insisting that a vendor provide you with finished work “on spec.” No qualified professional expects to work for free. 

5. Start with a small project 

When you start outsourcing to providers for the first time, start with a project that is relatively simple or small. This will provide you with a clear idea for how the provider will perform and teach you how to manage your new task. Large project require more time and management, if you are not experience in handling this task it will negatively reflect in your finished product. 

6. Ensure Ownership 

For any project you decided to outsource it is very important that you are clear about who owns the resulting work any components of that product. Make sure the service provider understands how you intend to use the delivered that they are agreeing to provide. 

For effective web-development it is important to own website. It is an easy mistake to let a webhosts or providers control your domain. When someone else owns (or registers) your domain name, your site could be taken down by any number of people who technically run your site. A great and easy way to avoid this is to registered as the owner of the domain by using a service such as www.whois.net, find out who currently is the registrar and be certain that you too are included. Never share your registry level access with a programmer. Even the most complex of changes can be easily coordinated via registry support, or by coordinating a team viewer session with the programmer so you can see what they are doing. 

7. Secure support for completed projects 


It is key to specify a certain level of support after a projected is completed. For example, website development might require additional assistance in problems or modifications that were missed during the projects development. It is easier to negotiate a support before the service provider begins work, instead of after the completion of the project. Creative project services can benefit from and will greatly improve with the negotiation of a support clause. Maybe you find that you need to change which offer your are promoting and update to a new to be implemented. Specifying some amount of free support or a discount for future changes will save you money and frustration latter on. 

8. Never Delete an Email and Write Everything Down 


It will be very common not to have much face to face contact with the people you are outsourcing with. This can make clear communication tricky. Meetings by telephone and Skype are a good idea to get a personal connection with people and building a rapport but they by far are not the best way to pass along important information. Technical difficulties, memories and misunderstandings will too often get in the way. 

Written communication, whether it is a text chat or an e-mail, has the crucial benefit of leaving behind a clear record. Having the ability to always refer back to a previous conversation, agreement, or explanation will be vital to success of any project and avoiding misunderstandings. This means that anything you have previously discussed should be easily referred back to in writing. Talking face to face is an excellent way to build relationships, but important information should always be written down and no email should ever be deleted.

Monday, January 7, 2013

Stop making pennies as a dating affiliate. Start earning a real income as a financial affiliate

When coming from other affiliate marketing niches it may seem like a daunting task to get involved in a new vertical.
The average affiliate works in dating and downloads. Why? Because it is easy!
It is pretty easy to find someone that will be willing to download something new on their malware ridden computer or someone who is lonely at home and wishing they were spending their time with someone of the opposite (or same) sex.
Finding someone willing to invest $250, $500, or even $1000 would seem like a hugely more difficult task. But luckily it isn't.

But simply modifying your already developed sales techniques you can go from being an average affiliate making average earnings to being a financial affiliate receiving exceptional earnings.

I have found 7 of the best tips for being a dating affiliate (thanks you zacjohnson.com) and have added how this can be applied to financial affiliation.

Make Them Want to See More.

It should be no surprise attractive profile pictures will attract new sign ups.
Even more effective is getting someones attention and then hiding what they are looking for.
By providing a 'sneak peak' of members and placing a lead form on top is sure fire way to generate new sign ups.



- How this applies to financial affiliates -

People who want more money are no different than people who want more sex.
By offering just peak at the secret way that they will see greater earnings in just the 30 minutes and having a lead generation form on top; you will have spiked their interests enough to enter in their name and email address. 

Live Video

Live streaming cam feeds are an instant way to get anybody's attention. Even if you were not interested in a date or a live cam show at that movement the sound will instantly get your attention. This moment of hesitation  prior to closing out a pop-up window is all you need to generate a new possible customer.
If the live video is not an option, this is not an issue; you can use prerecorded animation and videos. Only internet marketers know they aren't real and the you will see high conversion rates to prove it.



- How this applies to financial affiliates -

Movement and sound catches anyone's attention. Yes a beautiful woman sitting alone on a couch is enticing but so is a video of someone turning $500 into $50,000; it is even more so if the video is assumed to be live. This action will immediately generate interest.



Private and Secure

When dating online it is important to know that your information is private and secure. An attractive woman dating online does not need 1,000 creepy guys stalking her; this would quickly result in a lawsuit.
Or if you are like AshleyMadison.com and you are advertising potential affairs it is also extremely important to make sure all information is confidential; if your information was public this website could not exist.



- How this applies to financial affiliates -

People doing financial transactions value their privacy just as much as anyone who is planning on cheating on their wife. It is incredibly important to make sure people know that when using their website their financial information and personal information will be 100% secure. No different than dating sites potential customers, people trading binary options are looking for the "SSL Secure Site" notification.

Stock Photos

Who would believe the people trust websites with stock imagines? Well it turns out they do. For dating websites stock images build a persona of professionalism and credibility. Potential customers do not need to believe those photos are of real people instead, they need to believe that the website has the resources to higher professional models, photographers and graphic artists



- How this applies to financial affiliates -

Potential binary option traders trust stock images just as much as potential dating website customers. They prefer to have professional images that they can personally relate to help build confidence in the brand and the website.

"Real" People are Online Nearby

Every dating website pop-up seems to know more or less where you live and how many woman are online just in that moment. This social proofing is a powerful conversion too. It allows the customer to believe that their is a firm possibility that the website will provide a suitable match and close to where they live.



- How this applies to financial affiliates -

Social proofing is also important when recruiting possible traders. By offering a number of people in your area that have been successful in trading options online you can further convince the possible customer that this is something that isn't only possible to do but easy as well. Look even Jon Doe next door did it!

Give Them What They Want

People looking for online dating are looking for someone in particular. This might just be sex, or people already in relationships, maybe it is targeted to just Jews or Christians, it does not really matter. You are focusing on finding conversions not everyone in the world looking for a date. By narrowing your markets down or focusing just on a certain groups needs you will find more targeted customers and higher conversion rates.



- How this applies to financial affiliates -

Giving people what they want by way of advertising in financial affiliation means you need to advertise where people want to invest. Finding websites that reach mid-age affluent men are best.
Targeting the right people is very importunate in financial affiliation. If you only target people who want to make money from home, you will be only targeting people without money or people with none of their own money to spend. 

Easy Sign-up

It is simple. The easier the sign up process the more leads you will generate. Thanks to the Facebook signup, it has never been easier to create leads. Clicking one button will enter in any relevant information and will quickly have possible costumers signed up to your program



- How this applies to financial affiliates -

For financial affiliates this is a mixed bag. Lead generation is an important step in the customer conversion process. Having as many leads as possible can mean as many conversion as possible. But since most conversion require a sales call the more information you have on a potential customer the better. For easy signs up keep it to as few forms as possible. Name, email, sex, phone number, amount they want to invest (or the less effective "earnings you would like to receive").

Join VIPaffiliates today and get access to the best binary options affiliate offers.